The Range Rover Brand Celebrates its Golden Jubilee

Land Rover and British heavyweight boxer Antony Joshua are celebrating 50 Years of Range Rover with a sub-zero art installation.

The famous snow artist Simon Beck created the 260 meter wide installation at Jaguar Land Rover’s Center in Arjeplog (Sweden). It is located on the track where all Land Rover models are tested. Simon Beck made a logo of ​​53,092 m2 .

Jaguar Land Rover Ice Academy in Arjeplog is the place where customers can experience unforgettable emotions from dynamic control on an ice surface. A frozen lake serves for ideal testing conditions.

Since 2014, the experts of Land Rover’s Special Vehicle Operations have built the most exclusive and fastest Range Rovers.

On the occasion of the 50th anniversary of Range Rover, Anthony Joshua tested four cars: the Range Rover SVAutobiography, Range Rover SVAutobiography Dynamic, Range Rover Sport SVR, Range Rover Velar SVA Dynamic.

50 years ago, in June 1970, the company introduced a two-door Range Rover. Since then, the Range Rover, Range Rover Sport, Range Rover Evoque and the Range Rover Velar belong to the most sought-after SUVs in the world.

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