On February 10, Stellantis CEO Carlos Tavares said to media that the company would focus on its existing U.S. brands instead of returning the Peugeot brand to America.
Since 2016, the PSA Group has promised that Peugeot will come back to the Unites States within a decade. That would be nice, in fact: the brand has what to offer to Americans.
Stellantis is the automotive company formed as a result of the merger of Fiat Chrysler Automobiles and the PSA Group.
Despite the recent speculations and early promises, Chrysler won’t be likely cut from the Stellantis brand lineup, and Peugeot will not make its way to North America.
Carlos Tavares confirms the French brand doesn’t have a future in the U.S.
Stellantis has already had as a strong market share in the USA, and will be increasing the market share of existing brands: Jeep, Dodge, Ram, and Chrysler, Car and Driver reports.
Chrysler’s sales have dropped in recent years. Nevertheless, Stellantis will be trying to “give this brand a future.” And that future, according to Stellantis CEO, depends on what the company will propose for the brand.