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Ford Launches a New Pickup under $20,000 for America Next Year

Ford plants to offer Americans a new cheap and small pickup truck by the end of 2021.

Automotive News reports that last month the new entry-level pickup was presented to dealers at a special event in Tucson (Arizona) and was liked by them.

The model with a codename of 758 will sit below the Ranger (pictured) in Ford’s lineup and cost $5,000 less. It means a price tag under $20,000.  

As the manufacturer is switching from sedans to utility vehicles, the new product would replace the Fiesta and Focus entry-level offerings.

As for its name, this is still a mystery. Some suggest the small pickup will receive a revived name ‘Ronchero’, other believe the vehicle will be called ‘Courier’. 

The small pickup is supposed to share the platform with the new Euro-spec Ford Focus. The 1.5- and 2.0-liter turbocharged gasoline engines with an eight-speed, torque-converter automatic transmission will be available for the model.

Ford plans to produce the ‘baby pickup’ at the factory in Hermosillo, Mexico, and to sell at least 100,000 units per year. Expect a market launch in North America in late 2021 – early 2022, after the release in South America.

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