In February 2019, Audi sales declined in the US car market. Consumers expect for the arrival of the new generation Audi Q3 crossover, – that may be the reason for this drop in sales.
In the last winter month of 2019 Audi dealers sold 13,560 cars in the USA. This result is 12% less than in February 2018.
In addition to a general weak interest of American buyers in European cars, one of the reasons for the fall in sales is the next-generation Audi Q3 upcoming entry into the country’s market.
The new model’s exterior differs much from the predecessor’s, it is better equipped and got new engines in combination with a mild-hybrid system.
Despite the general sales decline, new full-size models enjoy good demand in the United States.
Thus, sales of the new Audi A6 and Audi A7 grew by about 80% each, and the flagship Audi A8 sales almost doubled.