Hyundai Motor Co. wishes to enter the pickup segment, which is new for the brand. The company plans to build a pickup truck in the USA and for sale in this country. It will be a “very versatile” model designed for young city dwellers.
Hyundai’s spokesman recently told about the company’s plans to launch a series pickup. The Santa Cruz concept presented at the 2015 Detroit Auto Show hints on its possible look.
This was a 5-seater crossover-type vehicle getting power from a 2.0-liter turbocharged diesel engine and having a tailgate with a sliding extension.
This new vehicle will differ from traditional trucks. It will appeal to a special class of buyers – Millennials living in cities, where there is little space in parking spots for large pickups, but this compact model will fit well.
It comes to compete with such as the Honda Ridgeline. Hyundai will likely built the pickup on the same platform the nex-gen Tucson uses.
It is still unclear when a production version arrives. To avoid a 25% import tariff, Hyundai is going to produce the pickup truck in the U.S. and sell it mainly there.
We’d like to remind that Hyundai Motor Co. has several plants in the United States for possible production of the new pickup.
In particular, the facility in Alabama has capacity to make about 400,000 units a year. Currently the Elantra, Sonata sedans and the Santa Fe SUV roll off the assembly line here.