2021 Ford Bronco Debuts Today, Where To Watch It

2021 Ford Bronco Debuts Today, Where To Watch It

The new Ford Bronco’s world premiere is taking place today, on July 13, 2020, at 8 p.m. Eastern Time.

Ford unveils its 2021 Bronco lineup – a two-door, a four-door and a Sport version – across Disney television channels, as well as on Ford’s YouTube page and social media accounts.

Customers will get an opportunity to make a $100 reservation exactly from 8 p.m., when order books open.

There are several ways how to see the new Broncos:

1. Television. Due to the deal between Ford and Disney called a roadblock by marketers, viewers can use one of three Disney TV properties where they watch the reveal films in prime time Monday.

At approx. 8:09 p.m. ET, the four-door Bronco will be seen on ABC in a short film with country singer Kip Moore, as part of the Country Music Association’s CMA Best of Fest concert.

At approx. 8:11 p.m. ET, the new Bronco Sport will show off on ESPN’s SportsCenter, in a video with professional climber Brooke Raboutou.

At approx. 8:13 p.m. ET, look at the two-door Bronco on the National Geographic channel during the show National Parks: Yosemite, with the help of Academy Award–winning director (Free Solo) and professional climber Jimmy Chin.

On July 14, the Ford Bronco can be seen on Hulu.

2. In Person – at a party hosted by Ford dealers around the United States which will stream the debut instead of the TV shows.

3. Social Media – in a long-form video with detailed explanation on Ford’s Twitter, Facebook, YouTube pages, as well as via the Bronco Nation independent enthusiast community for U.S. residents.

Source: Car and Driver

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